The biggest bank in Dubai, Emirates NBD, has unveiled its next-generation global corporate banking platform which includes a one stop shop for SMEs.In a press briefing, the Emirates NBD bank said that the new omnichannel platform delivers a full suite of cash management, trade finance and liquidity management solutions to the bank’s clients – ranging from small and medium sized businesses to large corporations and government institutions.
The bank further sated that businessONLINE allows clients to undertake limitlessly cross-border transactions seamlessly, access a consolidated view of their balances across regions and currencies, and make the most of tailor-made advice for their business needs.
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Its aggregation model provides businesses one-stop access to several banking products. The Enterprise Resource Management (ERP) solution allows businessONLINE to support all operational requirements of small to medium sized businesses.
This channels enables them to stay on top of their operations and cash flow through a suite of services that covers accounting, sales, inventory, purchasing, CRM and more.
Ahmed Al Qassim, senior executive vice president, group head, Corporate and Institutional Banking, Emirates NBD
The banks said the omnichannel platform offers a superior client experience formulated through co-creation with more than 3,000 corporate and business customers.
Its notable key feature is a widget-based dashboard that provides contextual and relevant information to corporate treasurers including net position, accounts summary view, FX positions, facility utilization, exchanges and interest rates.
“businessONLINE positions Emirates NBD at the vanguard of corporate banking,” said Ahmed Al Qassim, senior executive vice president, group head, Corporate and Institutional Banking, Emirates NBD. “We are pleased to support our corporate and business clients with a single-window, seamless, secure and agile platform to support all their banking needs, across geographies.”
Now let us tell you what omnichannel platform means. Omnichannel is simply a cross-channel content strategy that organizations use to improve their user experience and drive better relationships with their audience across points of contact. Rather than parallel working, communication channels and their supporting resources are designed and orchestrated to cooperate. Omnichannel suggests and also implies integration and orchestration of channels such that the experience of engaging across all the channels someone chooses to use is as, or even more, efficient or pleasant than using single channels in isolation, read more…